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FERIA DE LAS FLORES

FERIA DE
LAS FLORES

An explotion of colors through beautiful flower arrangements that takes place in Medellin.
  • The Task...
  • was to design the Key Visual and POP pieces for the "Feria De Las Flores" in Medellin. Its had to include Jumbito (the brands mascot) and represent the cultural event.
  • The Design...
  • was created taking into account the fact that Jumbito had to be included. So he is placed in the center wearing the typical outfit of the Antioquia region. Interacting to create cohesion, different and colorfull flowers that represent the event. And in the background a mochrome leaves texture that creates contrast and generates volume.
  • Message

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